It is always a good idea to organize your support/help/knowledge base (KB) articles. Either you are a programmer or technician; good-well organized support documents help you the half way. A good KB must be structures, easy to find to a topic and has good keywords.

In my early time I worked with IBM DB2, I wanted to know how to create a query. So I opened the help file and typed “query” in search box. What I got was only a single line: “Query is bla bla bla…”. Nice and very “helpful”. I already knew what query is, I didn’t need that kind of rookie information, I need to know how and where I could created a query for my tables.

When I worked with MS SQL Server, I got a totally different impression. As I searched for query (view in SQL Server), only one single keyword lead me to a complete list of result, start from definition of view until how to create and types of view SQL Server supports. In other words, I get a bunch of info from rookie until advance and tips. Amazing. Did I find it hard to pick up the correct result? No because title for every result is clear and straight to the point. It is so easy to find what you are looking for.

First time I touched Linux (Red Hat) I got almost the same experience as DB2. Well not entirely the same but close enough. Fortunately, Red Hat support has a better and rich knowledge base articles however, it still lack of clear directions and I, once again get lost in the jungle of support documents. It took me hours before I could find the answer. I remember when I did some experiments with Tomcat and JBoss, as I went to their site for help, the best advice I got was “Google is your friend”. Thank you very much but it helped me nothing.

It all directs me to one conclusion: good-well organized support articles helps 50% of my work. Sure there are forum, groups and another community but the answer may come in the next two hours, may be tomorrow or may be worst, no one answer it, mean while I need it right here right now. Beside, where’s the best place to get your question answered but in its respective site?

Ricky is a DBA, system analyst and design as well as VB & C# developer. He had deep experience with manufacturing, attendance and apartment system for almost 10 years.

If you like to find out more about how a good KB should be, visit http://itdevcorner.blogspot.com

Author: Ricky Hidayat
Article Source: EzineArticles.com
Low-volume PCB maker

SEO Content is Content Optimized by the Search Engines. What does this mean? Here are a few things:

1. The search engines read your site as closely and as humanly as possible.

2. If you’re SEO Content is related to your site then you are satisfying their requirements

3. It is important to know how to strategically place this content into your site and in such a way that it causes the search engines to read your site on a regular basis.

Fresh Content on a regular basis and keyword related content is your key to accomplishing these techniques.

Having said this, what is implied here is, that you carefully researched your industry and discovered which keywords best fit your site. Don’t assume that because you would find a site under a certain term that everyone else would.

Sites like Yahoo and Google provide tools to help you discover SEO Content related keywords. Go to Google or Yahoo Search and search with each of these terms:

1. Overture Search Tool

2. Google Search Tool

There is other tools out, but keep in mind that these 2 search engines generate the most results. Now, open one of these tools and enter in a keyword. In our example we are using “SEO content” Based on my results I am seeing that I want to use these 5:

1. search engine SEO

2. search engine content

3. Content SEO

4. web site content

5. SEO optimization

Why only 5 keywords instead of 100′s? Well if you want to be strategic about this then you realize that time is not on your side and you can better focus on 5 then 100′s. Filling your site with just keywords is not useful as you need to fill your pages with information surrounding the keywords.

Now that you have your keywords and a basic understanding what is next?

Think carefully before you put this next step into action. You have 5 keywords but we will start with one of them. I will start with “Content SEO” and will write at least 400 words or more about this keyword and give informative information regarding this phrase.

Even though the search engines are reading this nearly like a human, they do not comprehend the meaning of your words. Why take the time to write content that is of great quality if the search engines don’t really understand? Because, these pages will be indexed by the search engines and read by real people. Do you want to turn business away because you are just trying to get great positions on the web? No, you want to retain the traffic you get from these results.

If I spend time actually defining the keyword “Content SEO” or write educational content related to it I want to make sure in the end, that the reader and search engines were satisfied. In fact you may want to write 2 separate pages of content relating to the keyword in these ways:

1. Educational and informative content to retain business from the readers

2. Article to place on article sites and your blog

I think I have you attention now, as I haven’t really gotten into blogging and article distribution. This takes us into the next step.

What do I do with this keyword related content? First, you want a blog installed on your site and I like word press personally but ultimately it is up to you. Once you have your blog you would insert your article in it. Make sure to have a catchy title like “Why you need Content SEO Help in Today’s Search Engines” then post your blog.

Next, find a list of great article sites to post this same article on. Note, that when I talk about writing these things that you are not promoting services but educating people. This is very important because your article will get rejected if it is self promoting. Become a Guru of quality SEO Content to gain mass exposure on the web.

There are many article sites, actually tons. Find either article sites that have great rank and SE friendly set up or use an article distribution service. Then join News Groups that allow you to both read and post articles.

The advantage here is most article sites and all blogs have rss feeds. These are great for well written SEO Content articles and content as they are picked up by blog servers and rss directories or sometimes by others using rss feeds to pull in content. These feeds can be submitted to a ton of rss directories and if you use your blog correctly every post will notify Blog servers.

On top of this you can bookmark your blogs to social network sties. Do a search for Sociable Bookmark Plug-in for wordpress to help speed up this process. If you really get creative you can even send your feeds to pod casts for even deeper distribution.

The end result is you have positioned great content on your site, posted a well written SEO Content based article on your blog and Article sites and you are now starting to scratch the surface of understanding what is involved in SEO Content for the Search Engines.

Darren Dunner, Owner of The Content Writers and Internetzone I, Inc. Darren has been in the web business for over 8 years.

Author: Darren Dunner
Article Source: EzineArticles.com
Pressure cooker

Podcasting is an excellent way to communicate your ideas and passion to your listeners, no matter if your podcast is about dogs and cats or small business marketing or you’re hosting a hobby podcast with your spouse over your kitchen table.

The smallness – the intimacy of one-on-one communication – is what makes podcasting so attractive.

So if you’ve spent hours, days, weeks or months working on your podcast, congratulations! The podcasters I know are a hard-working, passionate bunch of folks.

But when I check out their websites, many of them come up short.

Why is that? Do you want all that hard work to go for naught? Of course not.

When it comes to posting your podcast online and creating your podcast website make sure that it’s as EASY AS POSSIBLE for your listeners to LISTEN TO YOUR PODCAST, FIND YOU, SUBSCRIBE, CONTACT YOU and NAVIGATE your site.

It sounds simple, but so often I find websites that leave something obvious out, such as a link to subscribe to the podcast, or a way to listen online without having to download the file, or a way to contact the podcaster.

So in the interest of helping your website viewers and podcast listeners, here’s a list of 18 important details that I believe you should attend to when it comes to the ‘housekeeping’ of your website.

1. MP3 link. Probably the most obvious, your direct link to the MP3 (or other audio or video) file makes it easy to click and save or click and listen.

2. Streaming flash audio optimized for 56K. This is less common among podcasters than I think it should be. Here’s why it’s important: there are still a lot of folks that like to listen while they surf – and a lot of people who still access the web through dial-up. Yes, the number of broadband ‘net users is increasing, but dial-up is a way of life for millions of people. If your podcast is optimized for a 56K flash audio stream, it means that dial-up users can easily listen.

3. RSS Feed. This makes your audio or video file a podcast. Without it, there’s no way for your listener to automatically know when you’ve released a new episode.

4. How to subscribe. Thousands of people are getting online every day – and they’ve never been on a website before. They don’t know what a podcast is. They don’t know how it works. But if you have content they want, make it easy for them. Include instructions on how they can easily subscribe or listen to your podcast. Explain in easy-to-understand language.

5. iTunes subscribe link. Get listed in iTunes and plug an iTunes button on your site. Millions of people use iTunes to listen to music and podcasts. This makes it easier for those users to subscribe to your podcast.

6. E-mail list. Do you have an email list? They’re easy to set up and if you’re podcasting, it makes sense to have another way to keep in touch with those listeners. Set up a list and put a ‘subscribe here’ box on your main podcast page.

7. About YOU. Tell your viewers/listeners who you are, what you do, why you do it. Letting your listeners know more about you makes you more real to them and will keep them coming back.

8. Podcast show notes with links. All podcasts should include notes on what the listener will find, and be sure to include links to any person, business or organization or subject that you discussed.

9. Search engine optimization. When writing your show notes, consider your topic keywords, and use those keywords frequently so that your readers can easily see at a glance what your podcast is about – and the search engines can easily scout out your page and index your site properly. The goal is to make it obvious to both your human readers and the search engine crawlers what your show is about.

10. Yahoo and MSN links. Millions of folks find content through Yahoo and MSN. Get your podcast listed in their podcast index and include the links.

11. Podcast archive links. Recycle your listeners to your older content. There are a number of reasons to keep your old podcast posts alive and well on your website. First, if a listener finds your podcast interesting, it gives them older episodes to browse and perhaps listen to. Second, the deeper your website goes with keyword-rich posts and content, the better you site looks to search engines. Third, it shows any new listener how long you’ve been at it. If you’ve recorded a hundred podcasts your listener perceives a level of depth and experience from you that they wouldn’t perceive if you have only a half dozen podcasts. As an added note: it might be a bad idea to put a Google site search function on your main page so that viewers can look for specific topics.

12. Photo of host(s). The more you can communicate about your virtual self, the more your listener understands you. If they like what they see, they’ll want to come back for more. If they don’t like what they see or hear on your podcast chances are you wouldn’t have gained any benefit from having them as a listener. So grab a good photograph and post it prominently.

13. Contact information: include ways for viewers to get a hold of you. Have a contact page that includes your e-mail address or contact page response form, phone number, and if you feel comfortable with it – your physical address. Make sure your visitors can contact you. This may seem like a no-brainer, but I keep running across websites that don’t make it easy. If you are able to set up a dedicated telephone line for listeners to record their comments, you can easily incorporate those comments into your podcast – which in turn will spawn more comments.

14. Invitation to send in feedback. Now that you’ve got the contact page in place and the telephone recorder, make it obvious that you WANT them to call and offer feedback. This might mean something as simple as putting a small graphic or note on your podcast page that says “Let us know what you think of our recent podcast interview with…!”

15. Copyright and trademark information. You may not have gone through the process of actually trademarking your name or show title, because in more cases it isn’t really necessary, but you certainly own the copyright on all material you create. Post a notice to that effect.

16. Privacy information. If you ask for people’s personal information, your privacy policy should spell out what you will do with that information. If you don’t have a privacy policy in place, get one! Check out other websites to see what their policy is and model it after them, if that makes you comfortable. Or, just use your common sense and create a policy. It may be something as simple as a couple of paragraphs explaining that you and only you have access to their information and that you won’t share it with anyone. Without a privacy policy many folks will feel hesitant about giving you their name and email address.

17. Navigation menu made easy. One easy way to test your site’s navigation is to have a friend who hasn’t seen the site sit down and try to make their way around your site. Follow their trail and see what they come up with. Then ask if they’re able to find your archives, or figure out how to contact you, or download the latest podcast, or subscribe, or read your privacy policy.

18. Any products or services you offer should be displayed as well. While it may not be (and probably isn’t) the main topic of your podcast, it’s probably at least related. So create a small graphic that links to your products or services page so visitors can easily check out your offerings.

After writing this, I double-checked my website and realized I was not following a couple of these suggestions – but that’s okay! Not every podcast or website is suitable for all of these details.

For instance, having a telephone comment line for my podcast was not really a workable or feasible thing. So it’s not a part of my site. But I believe that most everything else is in place.

And of course, all of this didn’t happen overnight. All websites should be works in progress. Just when you think you’ve done the final bit of polishing and re-writing, you’ll find something else you’ll want to add.

So keep up the good work, and keep working on those website details!

Tim ‘Gonzo’ Gordon is a 25-year radio veteran in Salem, Oregon. Tim operates a website that focuses on home recording at http://www.digitalaudioworld.com He’s also written a ‘how-to-podcast’ manual at http://www.podcastingadventuresonline.co Check out his personal blog at http://www.timgonzogordon.com/blog

Author: Tim Gordon
Article Source: EzineArticles.com
Canadian-US cross border flight

There is no point having a website if nobody is able to find it via search engines. Today there are a variety of search engines i.e. Google, Yahoo, MSN (Live), HotBot etc.

To achieve high rankings within a search engine requires patience and understanding about your target market.

In just over 2 months I have managed to get my website http://www.ittelligent.com.au and its keywords on the 1st page on Google, Yahoo, MSN etc with some of my keywords reaching prime position #1!!!!!.
The techniques I used are not new but hopefully provide a clear and precise path for you to follow.

1) Understand and research your competition to see the keywords they have used

2) Write down 5 keywords you want to optimize your site for.

3) Each web page should have a unique title, each title should include your chosen keywords.

4) Include a keywords and description meta tags i.e.:

[META NAME="DESCRIPTION" CONTENT="ITtelligent provides IT support, solutions and consulting for small to medium businesses in Melbourne Australia. Onsite & remote service available for all your computer support needs."]

[META NAME="KEYWORDS" CONTENT="IT support, IT support Melbourne, IT solutions, IT solutions Melbourne, IT consulting, consulting Melbourne, computer support,PC support, PC support, network, technical, business, solution, help desk, computer help, computer service, small business server, Microsoft, technician"]

5) Created a Yahoo Overture account and Google advertising account, I originally added every keyword I could think off, once the ads had been running for a while I then looked at the statistics for the ads and worked out the top 5 keywords people were using to find us.

6) Replaced all keywords in meta tags and body of website to include the keywords from Step 5

7) Create a sitemap and added it to Google sitemaps

Submitted website to 4-5 web directories of a Google Pagerank 4/5/6

9) Created a couple of articles and uploaded them to article website

10) Manual submission of website to directories and search engines

11) Created a sitemap and 404 html file for website

12) Created inbound links on my site i.e. when IT support was mentioned in the body of the text I would link this text to the IT support page.

13) Renamed html files to include keywords i.e. support.html, consulting.html etc

14) Be patient and don’t take any shortcuts.

15) Repeat again and again…..

Many sites make you believe in order to get a top Google ranking you need to be in the DMOZ directory. I have proven this information to be incorrect as my site is not listed within DMOZ.

Good luck to you all however if you are still unsure on what you need to do and you need professional advise at a low price then please email info@ittelligent.com.au quoting Article 3 in the subject line to receive more information about the SEO services we can offer.

———————————————————-
IT support – Melbourne, Australia

Author: Robert Adelman
Article Source: EzineArticles.com
Cellphone, smartphone

The old adage, “keep your friends close, and your enemies closer”, is applicable not only to personal relationships but business relationships as well. While I’m not suggesting that you befriend your competitors, it is important that you are cognizant of your competitors’ business ventures and methods.

It is important to realize that while monitoring your competitors is essential, it could easily become an obsession. Therefore, it is crucial that you strike a balance when incorporating it into your business plan. There are several ways to conduct successful stealth competitive intelligence operations. While it is fanciful to imagine yourself as a secret agent or spy, none of these techniques are difficult, hidden or secretive. In fact, most of them are tools or services available to all businesses.

1. Ego Searches

What are ego searches? Ego searches are keywords or keyword phrase searches for a specific brand, product, or company name. Ego searches are a great way to monitor mentions of a competing product. You can automate the set up of ego searches using RSS, so anytime a competitor’s product or brand name is mentioned in the news, blogosphere, or print you receive notification and the details in an RSS feed.

How to Setup Ego Feeds – http://www.rss-specifications.com/rss-ego.htm

Create RSS Ego Searches – http://www.rss-tools.com/ego-search-feeds.htm

2. Competitive Intelligence

Competitive Intelligence is defined as the process of gathering actionable information in a competitive environment. Competitive Intelligence is researching the business environment or techniques that another business uses. Competitive Intelligence is often used to influence a strategy for business development.

First, it is necessary to know your competition. Background research can be conducted using the tools at DNS Stuff http://www.dnsstuff.com , and various other websites. The DNS stuff website will allow you to do a whois lookup. A number of other research tools are also available on the site.

3. Google Alerts

Receive notification via email on the latest relevant Google search results (web, news, etc.). Define the Google Alerts using a competitors company name or product name. http://www.google.com/alerts

http://www.googlealert.com/ (3rd party tracking service) – Google Alert is the web’s leading automated search and web intelligence solution for monitoring your professional interests online. It tracks the entire web for your personalized topics and sends you new results by daily email.

4. Meta Tags

Have you ever considered what keywords or phrases a competitor is targeting on their website? Have a peak at their meta tags by simply viewing the webpage source. Pay particular attention to the header tags that include title, description, and keywords. Are these keywords part of your marketing mix?

5. Information

Arm yourself with information. The Googspy website is particularly useful when used properly. Enter a keyword, company name, or domain, click the results and view the companies top 25 competitors. If any of those websites are using pay per click on Google, you will also be able to obtain a partial list of the adwords they have purchased. The website gives you a glimpse inside competitors, but the list they provide is by no means exhaustive. http://www.googspy.com

6. Incoming Links

There are a number of ways to determine who is linking to a competitor.

A simple search can be conducted in Google and MSN for “link:domain.com” (replace domain.com with competitor’s domain). In Yahoo enter a search for “linkdomain:domain.com” (again replacing domain.com with your competitors name). The search will produce all webpages that provide a link to your competitor. Ideally you can request links from the websites as well.

Other BackLink Tools – http://www.webuildpages.com/tools/

Search for Places to Submit to; this site auto-generates http://www.webuildpages.com/search/ another tools that works in a similar way – http://tools.seobook.com/general/link-suggest/ ; simply enter the keyword and a list of sites that will allow you to request links appears.

7. Alexa Ranking

Use Alexa to determine not only who is linking to a competitor, but also to determine what sites are related (list yours) . Alexa monitors web traffic trends, and a list of similar websites. Alexa also has the ability to show a website’s popularity trends. http://www.alexa.com

8. Website Monitoring

It is generally a good practice to monitor competitors, and you can do this using a tool like CodeMonitor. CodeMonitor takes a snapshot of a websites’ HTML and notifies of any changes. The differences in the web pages are highlighted, making it easy to discern what changes occurred. CodeMonitor is a free online tool, that can be found at: http://www.emarketingperformance.com/tools/codemonitor/

9. Comparison Tools

MarketLeap has some great search comparison tools that allow for you to compare domains and ranking. Marketleap’s Trend/History report gives you a view of how you or a competitors website’s Search Engine Saturation has performed over time. It also verifies search engine placement based on keywords so you can quickly discern a competitors ranking for various phrases in the top search engines. [http://www.marketleap.com/publinkpop/]

10. Other Useful Spy Tools

Domain tools has a mark alert that allows you to monitor the use of a trademark. They also have a number of domain tracking and monitoring tools that can be helpful. http://www.domaintools.com/

Keep in mind that while you should be aware of the direction a competitor is moving. I do not advocate copying a competitor. These tools above are to assist businesses in monitoring their competition. I am not suggesting that you replicate, duplicate, or copy anything that a competitor does. Use the competitive intelligence to make sound business decisions about the direction you want to take.

Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for NotePage http://www.notepage.net a wireless text messaging software company.

Author: Sharon Housley
Article Source: EzineArticles.com
Omron HEM-790IT review

What happened to the paperless office? We generate more paper now than we ever did before the advent of the computer! A computer’s hard drive can get just as cluttered as any other part of the office. With seemingly limitless storage capacity, it’s easy to create piles of files on your computer. This section will help you file your documents more logically and find them more easily.

1. Use directories and subdirectories. The first step in creating your electronic filing system is to create the structure. Let’s say you had a filing cabinet where you stored
your paper files. If every folder were labeled “My Documents,” you wouldn’t find anything. Microsoft automatically sets up a folder titled “My Documents,” where you can save your documents. If you save EVERYTHING under this directory, you will
never be able to find what you need. Just like your paper files, you should save your computer documents into folders, sometimes called directories and subdirectories.

2. Set up your filing system. The most important thing is to point all your saved files into ONE main directory. You won’t believe how incredibly easy it is to do backups: you
simply burn one directory to a CD. I don’t use the “My Documents” directory (although you can, with subfolders). In Windows Explorer, I created a directory called c://a_laura under my c: drive. If you put the letter “a” in front of your name with an underscore, it will always be the FIRST directory in the folder list, making saves faster. Under your main directory, create subfolders with the main categories of documents you save. Don’t worry about the TYPE of document (word processing, spreadsheet, database, etc.), just think about the category. For example, I use the following
subdirectories:

a_laura/business

a_laura/personal

a_laura/school

Then within each subdirectory, I create additional folders.
Under my business directory, I use:

://a_laura/business/articles…Associations, Backups,
Book, Clipart, Contracts, Courses, Keynotes, Marketing,
Media, Newsletters, Policies, Postcards, Products,
Promotional, Templates, Websites

Many of the above then have additional subdirectories. Some folders go eight subfolders deep.

3. Save documents in the correct location. Each time I create a document, regardless of the program it was created in, I save it in the appropriate directory. You will have Word documents, Excel spreadsheets, and PowerPoint presentations all in the same
directory, which doesn’t matter because the correct files display when you open a file from the correct software program. Select “File,” “Save As,” and use the “up” arrow until you locate the correct directory. Change your saving preferences in Word under “Tools,” “Options,” “File Locations.” When you save a new document, it will automatically go to the correct directory location.

4. Create naming conventions for your files. Now that you’ve located the correct directory, you have to give it a name that will make it easy to find later. I save contracts in the format YYMMDD CLIENT PROGRAM. I would save a contract under c://a_laura/business/contracts/2003. All the contracts within that directory would be listed in chronological order. When I first started using computers, they were all DOS-based (now I’m feeling my age). I used to have to name files with eight letters. Thank heavens for Windows! Now we have a 255-character capability for file names, so go ahead and make the name as long as you want! The bigger the name, the more likely you will be able to find it again using a keyword search. Ask yourself, “If I want this file again, what words or phrases would I think of first?”

5. Find what you need. If your directory system hits a snag, don’t despair! You can still find that file you created using the “Search” feature of your operating system. If I’m
out of town and John needs to quickly locate a file to send to a client, he can go to the Start Menu, Search, files or folders, select a_laura, and type in any words he thinks
would describe the document, and it’s there! We also have a printout of my file directory, so he can quickly locate files in Windows Explorer as well.

My colleagues and clients are always amazed when we’re on the phone together and they request a piece of information, I can locate it in seconds. It’s easy to create documents and
save them. The big trick is retrieving them again. Using the five steps I described above, you will be able to find the files you want, when you want them, in 30 seconds or less.

Make it a productive day! (TM)

Laura M. Stack, MBA, CSP, is “The Productivity Pro”® and the author of Leave the Office Earlier. She presents keynotes and seminars on time management, information overload, and personal productivity. Contact her at 303-471-7401 or Laura@TheProductivityPro.com.”

Author: Laura Stack
Article Source: EzineArticles.com
Android apps

Have you ever heard the phrase: “It takes all kinds to make the world go ’round?” Well, it does. Especially in Information Technology. But, I’m of the opinion that IT people come roughly in two flavors.

1. Technicians (or Engineers)
2. Consultants (or Analysts)

What’s the difference you say? Well, here’s my definitions:

Technician
Technicians are technical. They understand the *how* of a technology, how to make it run, how to service it, install it, create it. They’re great with machines, coding, and complex troubleshooting. Often they’re the kind of people who just can’t stand to *not* know why something broke and want to fix it no matter how long it takes.

Consultant
Consultants look at business process and are more interested in why and where and who and what rather than the how of a particular technology. They may also be very technically capable, but they generally marry superior customer service, business analysis, and communication skills with that technical capability.

Here are some common questions I’ve heard about technicians and consultants:

Q. Can you train technicians?

A. You can give people knowledge about a technology, but it’s much harder (if not impossible) to train the intuitive grasp of *how* technology works. Contrary to what most people think, the creation, operation and support of technology is as much an art as it is a science. It changes so rapidly and the complexity is so overwhelming that if all you have is book knowledge and you don’t just “get it” you’re not going very far. This is one of the real advantages young people have in growing up with technology that their parents did not… they just get it since they’ve been dealing with it their whole lives.

Q. Can you train consultants?

A. You can train consulting skills for sure. You can teach people to look at business process and to consider the business implications of using one technology or another. You can train people to be good with customer service and you can educate them in the use of written and verbal language skills. But, once again, there’s a certain something that separates good consultants from technicians. You have to not only “get it” the same way a technician does but you need an intuitive grasp of how people think and how they interact with technology.

Q.Can a technician become a consultant?

A. Certainly! I did! I think we all begin as technicians. You only develop an ability to see the larger picture and the business savvy required for consulting over time and with experience. It requires development especially of your communication skills, both verbal and written. If you didn’t learn to spell and your grammar depends on Microsoft Word’s spell checking you’re in for a hard ride as a consultant.

Q. What’s wrong with being a technician?

A. Absolutely nothing. We need both technicians and consultants. Technicians do things with the actual technology that consultants just can’t. Someone has to make this stuff! Someone has to code the applications and build the servers. But would you put a technician in front of a client and ask them to deliver a presentation to C-Level management? Definitely not. It’s not a good use of their skills and they probably wouldn’t enjoy it.

So, which is better? Technician or Consultant? It depends on your business needs. And since I’m a consultant, would you like a presentation on the topic?

About the Author:
Scott Cameron wants to help you understand how mobile and cloud technologies can give your business an edge over the competition. Scott has served small and medium businesses as a technology advisor for over 15 years. For more information on these topics and more visit his blog at http://blog.quitecloudy.com.

(c) Copyright Scott E. Cameron. Rights Reserved Worldwide.

Author: Scott E Cameron
Article Source: EzineArticles.com
Programmable Multi-cooker

A device that fits in the pocket of a cargo pant yet does the work of a laptop: this is what Tablet PC is! No keyboard, no mouse; only operate this computer with a stylus or a digital pen. Some of these devices can be operated with fingertip even. Powered by the Windows XP Tablet PC Edition operating system, and equipped with a touch sensitive screen designed to interact with a compatible pen, the Tablet PCs are fully-functional laptop PCs; and in some cases even more than that.

Replacing the mouse, this palmtop gives you the leverage to use the pen directly on the screen to do things like select, drag, and open files. Say goodbye to the keyboard; Tablet PCs are equipped with handwriting recognition technology that is effective at recognising natural cursive writing, rather than letter-by-letter recognition. Contrary to a touch screen, the screen of this device receives information from a special pen only.

Surprisingly, Tablet PC does not take information from fingers or your shirt sleeve thereby leveraging you to rest your wrist on the screen and write naturally. Thus the PC becomes more comfortable and easy to use because of interacting directly with the screen. The hassle of handling the mouse or keyboard is now a matter of past. No need to find a flat space to put your PC on; nor is there the disturbance of a vertical screen becoming a dividing wall between you and the person you interact.

Taking the freedom of usage even further, Tablet PC allows you to use them while you are in a standing position. It is certainly a great privilege for professionals like doctors, foremen, and sales managers who are mostly on the move. Within a short time of their initiation, this power packed, small device got immense popularity. Different versions of Tablet PCs are available in the market. One can get them in the size, processing speed and design of his choice.

Darlene Kaitlene is a renowned business writer who has years of experience in writing technical reviews, product descriptions and product feature analysis of technical gadgets and gizmos. He has won appreciation especially for enlightening people about the latest communication gizmos…the Tablet PC

Author: Darlene Kaitlene
Article Source: EzineArticles.com
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Website analysis is the key to more profits online.

What a lot of people who hope to make a living on the Internet do is throw up a site and hope it sells. They use a “hit or miss” approach. More often than not they miss. You see, it’s really not enough to have a great looking site. The big question is… “Does the site actually sell?”

How do you tell? The answer is simple. You set up tracking software and perform some simple website analysis. For instance, in the offline world one of the tried and true methods of improving response is to do an “A/B Split Test”.

You take 1,000 names and mail 500 of them one version of your sales message. The other 500 get the same message except for one change. Maybe you put a different headline in the second batch of letters. Maybe you offer a different price. Whatever. The key is to make only one change and then compare the results.

Usually, one mailing will out pull the other. You can do the same thing online. Actually, with modern technology, it’s even easier. By using tracking and testing software you can rotate headlines, prices, offers and whatever else you want.

Then you do a little website analysis to see which headline, price, offer, etc. gives you the best response. As you tweak each element of your site, you improve sales little by little.

But each increment adds to your revenue. Think about this: By doing a little website analysis – and making appropriate changes – you could increase response and sales by 1% per month. Do that for the entire year and your overall response shoots up to 12%.

That’s huge considering the average website tops off at a 2% response rate.

And that’s the whole point of doing website analysis. You make simple changes to your website in a scientifically controlled environment. In other words, the changes you make are deliberate and can be tracked. Then, you get the results based on testing, analyze those results and make the necessary adjustments (i.e. use the headline that brought in a greater response) to boost your sales.

If you were to do this type of simple website analysis on an ongoing basis you would exponentially increase your results. What are some of the elements on your site to analyze? The ones that matter most include: headline, price, offer and list.

By running constant website analysis tests on these elements your bottom line revenue will soar. You’ll be able to make intelligent decisions to get your sites ranked higher, drive in more traffic, capture more leads and make more sales.

That’s the power of doing smart website analysis on a continual basis.

John Angel reports on various subjects including website analysis. He enjoys sharing new information that can help others. Website Analysis [http://www.websiteanalysissecrets.com]

Author: John Anghelache
Article Source: EzineArticles.com
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Let’s discover the exact keywords searched by your visitors AND the matching type of the triggering keywords!

The problem: the match type of your AdWords keywords is not tracked by default by AdWords or Google Analytics. Let’s you bid on red shoes (broad, phrase and exact match) and someone comes to your website after searching for Vancouver red shoes. The AdWords (or Google Analytics) reports will only display clicks coming from red shoes, without the match type information you need. Was it broad or phrase match that triggered your ads?

The solution: A nice combo of Google Analytics Filters and Advanced Segmentation:

There are three main steps to do it:

1. Tag the destination URLs of your AdWords keywords

2. In Google Analytics, create a separate profile to extract and replace the exact keywords searched by Googlers

3. Create advanced segments for broad, phrase and exact match

1. Tag the URL is your AdWords account

Because Google AdWords doesn’t automatically tag the destination URLs of your keywords with parameters meant to track the keyword match type, you’ll have to do it by yourself. This is relative simple (if you have a small number of keywords). Notice that each keyword should now have a destination URL. The easiest way to tag the keyword URLs it to copy them from your AdWords Editor and paste them in Excel. Then add the tracking parameter at the end of your website URL and upload them back to AdWords.

We are using the kmt parameter to track the match type of our PPC ads.

2. You will need to create a separate profile and apply a couple of filters to extract the exact searched keywords.

3. Create advanced segments for each match types:

To see the results, select the profile you created for this combo, go to the Keywords Report and then apply the advanced segmentation for the matching type you like to analyze.

Pitstop Media is a Vancouver based company, providing SEO Vancouver services. We offer to companies of all sizes, from start-ups to corporations. Please contact us at http://www.pitstopmedia.com

Author: Rohit Will
Article Source: EzineArticles.com
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